Humanizing the Customer Experience: Lessons in making banking personal
A recent webinar in partnership with American Banker and ServiceNow
Hear what matters most in customer experience in financial services and which financial institutions do it best (and why). Based on insights from our Humanizing Customer Experience Vol 2 research and report, we explore why humanizing matters and identify the core competencies that are key to delivering a more humanized customer experience and driving improved customer satisfaction and loyalty in banking.
Additional topics discussed include:
- The expanding banking ecosystem
- What’s trending for loyalty programs, rewards, incentives
- Balancing digital and in-person experiences
- Category leaders and laggards
Speakers

Brian Elkins
Executive Director, Financial Services
Monigle

Jacquie Hersch
Global Head of Industry Solutions
ServiceNow

Kristin Streett
Head of Banking Industry, Americas
ServiceNow

Janet King
Vice President, Research
Arizent
Curious to learn more? Make sure to download our latest Humanizing Customer Experience Vol 2 report for in-depth data and insights into the key national trends, attitudes and behaviors impacting the customer experience in the financial services sector.