Distrust is rising in healthcare—and the impact is real.

Drawing on the latest insights from the first quarterly release of Humanizing Brand Experience, Vol 9, this webinar explores what’s driving distrust and what brands can do to rebuild and sustain confidence.

Join Dave Middendorf, Monigle’s Executive Director of Health, Care, and Wellness, as he shares how trust influences choice, engagement, and revenue, and why it’s more dynamic than ever in a world of skepticism and shifting expectations.

You’ll learn which audiences are most vulnerable, the leading drivers of distrust across generations, and actionable strategies to close the gap between what people expect and what they experience.

Key takeaways:

  • Why trust functions as a powerful growth lever
  • Top reasons consumers lose trust and how to prevent them
  • Segment-specific insights into drivers of distrust
  • A practical framework to identify where trust breaks down and how to protect it

Download the full trust report for more insights: