Activating Culture to Attract, Retain, and Engage Employees
In the face of staffing shortages, increased competition to attract quality candidates, burnout, and employees leaving the healthcare industry, culture can be a powerful tool for engagement throughout the candidate and employee journey.
In this session, we explore how the most sought-after brands attract and retain employees by bringing their core qualities to life during the recruitment process and beyond to the employee experience. You’ll hear from a highly impactful HR leader at Baptist Health South Florida highlighting the healthcare perspective and culture strategies that have elevated them to rank as one of Fortune’s Best Places to Work.
Don’t miss these best practices for putting your best employer brand forward to recruit, engage, excite, and retain the best people.
Video #1 (2 min)
Defining culture
As we kick off our session, we set the stage first by defining culture and what it means to an organization.
Video #2 (1 min)
How can brand address culture?
With so many unknowns in healthcare at the moment, learn how brand can be leveraged to address culture gaps.
Video #3 (3 min)
Setting the stage
As we develop new ways of working, learn how building a sense of belonging to a culture fills personal voids and creates loyalty.
Video #4 (6 min)
The connection between marketing, experience, and HR
Hear about the benefits and success that can be achieved when marketing, experience, and HR teams are all in sync.
Video #5 (11min)
Best practice – Rally around a purpose
52% of healthcare employees said their idea job prioritizes purpose. Learn what this means and how organizations can prioritize it.
Video #6 (13 min)
Best practice – Create belonging
As we develop new ways of working, learn how building a sense of belonging to a culture fills personal voids and creates loyalty.
Video #7 (6 min)
Best practice – Treat culture like marketing
Hear about the opportunity for Marketing and HR to work shoulder-to-shoulder during the recruitment journey.
Video #8 (1 min)
Key takeaways
In our final episode, we discuss our best practices when it comes to activating culture to attract, retain, and engage employees.
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