Our very own Kurt Monigle, Principal of Monigle, was invited to be a guest on the In the Room with Todd Marksberry podcast.
Hosted by Canvas Credit Union President & CEO Todd Marksberry, In the Room focuses on the journeys and advice of CEOs and owners alternating between Colorado organizations and credit unions across the world. Todd and co. demystify leadership and explore the many rooms leaders occupy, all while having a little fun along the way. You’ll hear things here you might not hear anywhere else.
Key takeaways from Kurt’s episode include:
- Hear how Kurt started his career at his family-owned consultancy and how over the years Monigle has grown into one of the largest independently-owned brand consultancies.
- Listen to how Kurt reflects on Monigle’s position that Brand is much more than just logos and colors; brand lives at the intersection of who we are, what we stand for, and how we deliver on those promises, both internally and externally.
- Learn about how Monigle and Canvas Credit Union partnered together over 3 years ago to create a brand that fulfilled on the company’s vision of making Canvas Credit Union a household name.
- Today, brand is about behavior. It is not simply enough for brands to just “be”, our consumers are looking at us to have an opinion, take a stand, advocate for change and be a little more, well, human.
Listen to these interesting points and more in the full episode here