Brains Behind the Brands: Meet Michelle Stipkovich

For our CX manager turned resourcing extraordinaire, the secret sauce is in positivity. Michelle Stipkovich is using her “why not?” attitude to create a culture of big smiles. She’s worked on everything from full health care rebrands to small start-ups and refuses to shy away from the unique challenges of each.

How did you get here? To Monigle, and to today?

It all started when Steve (my husband) and I were living in North Carolina and we decided to try something different. Denver was one of the places that stood out. I had lucky timing because I got connected through some friends, who gave great reviews of Monigle. I loved the culture here, and I’m still friends with a lot of the people I met that day. The stars aligned and here we are three years later.

Let’s start off by getting a little philosophical. What inspires you?

The thing that inspires me is a good challenge.

I get excited about solving problems in any aspect of life—it’s something I really gravitate toward. I’m currently looking at solving a very large resource management challenge. With our major growth over the past two years, we have an opportunity to build out a more streamlined approach, staffing the right people with the right talents on the right projects.

Other than solving that resourcing challenge, what’s keeping you busy right now?

We’ve got a lot of projects in the works. Nuvance Health just announced their name so we’re working through launch scenarios and designing their upcoming logo. A client from New York is about to launch a BEAM (Brand Engagement and Asset Manager) site with us, which we’ve been working on for the past three years. We’re working on a bunch of cultural and customer experience projects for clients we built brands for in the past. It’s a lot of fun to go back and really build out their brand.

Our Monigle brand experience is about moving people—how do you that in your role?

The way I approach work is to have a positive attitude as much as possible, at all times. It’s not always easy, but I try to always be there with you, to bounce ideas off of, being your right-hand woman if need be, to shine a positive light on things and be a friend to everyone in these walls and beyond the walls with our clients.

Okay, let’s switch it up a little, what’s your computer desktop look like, and how did it end up like that?

It’s a shitshow. It’s a lack of focus. It’s a madhouse. But don’t tell anyone that, we’re supposed to be on SharePoint now, haha. I used to have at least 500 files on my desktop. Funny story from a previous company: Everything I ever downloaded stayed in one folder, I kept everything in there from the day I started. It kept freezing up, so now I know to delete those every once in a while. Lesson learned.

And one more quirky question, if you could have just one super power, what would it be?

Just one? I’m thinking about all the Harry Potter spells that I’d want to do, but really, I think I’d just want to fly or teleport. I could visit any country I wanted and be back in time for work.

Any other final thoughts you’d like to share?

Monigle is a real cool place to work.

It’s honestly been such a blessing to work here, I’ve never been anywhere that cares so much about the culture and culture building. There’s a lot of churn and burn at other places where they aren’t thinking about the culture they’re trying to build. Here, it shows. We have fun on Friday mornings and even doing client work. The payoff working with these great people is very awesome.