Holiday Sweater Generator

Over the past year, we have had the pleasure of working with Avista Utilities to develop their new brand identity. Located in the Pacific Northwest, Avista is an energy production, transmission and distribution company.

As part of developing their new brand identity they approached us about creating a digital holiday card for their website that would spread holiday cheer to their users. We jumped on the idea because this was the perfect opportunity to create something a bit out of the ordinary for Avista and Monigle.

After working with Avista day and night to design a funtastic way to celebrate the season, the festive holiday sweater generator was born!avista-screenshots-01With maximum power to spread seasonal cheer the site guides you step by step to create the ultimate holiday sweater. From sweater vests to sweaters a bit too small, salmon faces to snowman heads, penguins to knitted reindeer, as well as cats to the abominable snowman – festive scenes of the Pacific Northwest are brought to life. avista-screenshots-02And, to add another dimension, the powers of Facebook were built in so that you can include your own photos in your creations. The icing on the cake is an option to share your awesome sweater in the Avista gallery and on your own social media channels.

The final product is an interactive site that allows Avista to connect with their customers in a fun and fantastic way this holiday season. And, the best part is, for every sweater created Avista will be donating $1.00 to Toys for Tots.avista-screenshots-03

So please click here and join us in spreading the jolly feeling of the season and to make your own holiday sweater!

Vanessa Wainwright is one of our fabulous designers. And, yes, she did make the wildly festive, and, dare we say, funtastic looking bear you see above.

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Vanessa Wainwright
December 13, 2013 By Vanessa Wainwright