Tag: Customer Journey Mapping
Unlock the Potential of Your Health Care System Brand
Not long ago, health care system brands could set themselves apart by defining their “system” story. It was all about creating awareness of a system’s component parts, and claiming size...
Educate Senior Leaders on the Importance of Brand
One of the most rewarding aspects of working in the brand-consulting field is helping a wide spectrum of senior executives to achieve their strategic goals. And when I say wide...