Out door retailer roundtable

Creating Authentic Experiences

Behind the Brands | Outdoor Retailer Roundtable

In the continuation of our series, Behind the Brands, this webinar roundtable takes you behind the scenes of our experience from speaking and attending the Outdoor Retailer Snow Show 2020. In this episode, featuring our CMO, Gabriel Cohen, speaking with our Senior Director of Strategy, Brian Elkins, and our Strategy Director, Courtney Berkery, we discuss key takeaways for brand leaders outside of the outdoor industry, leaning into what makes it special, and what others could learn, with a focus on including a very clear authenticity and aspiration.