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Events

American Bankers Association Marketing Conference
9/14/2008-9/16/2008
Hyatt Regency Denver at the Colorado Convention Center

Bank marketers from across the nation will gather in the Mile High City to learn about relevant, practical, and highly inventive ideas that can be implemented to help improve the success of current marketing strategies.  The Monigle Associates booth will be showcasing a variety of work from our banking clients, including environmental branding projects from Bank of America and JPMorgan Chase, as well as comprehensive naming and logo design projects for Cadence Bank and Hawthorn Bank.

Monigle Associates Principal Rick Jacobs will be hosting a learning lab in conjunction with Karen Hakala, CFMP, Vice President of Marketing, Norway Savings Bank.  The learning lab, entitled “Branding, Inside Out,” will demonstrate how to build and activate a powerful brand strategy by building a solid brand foundation, aligning behaviors and promises, and engaging audiences with brand-infused communications and programs. Click here for more information about this learning lab.




2008 Annual Society for Healthcare Strategy & Market Development Conference
9/17/2008-9/20/2008
San Francisco, California

The Annual SHSMD Conference offers targeted sessions on the topics of strategic marketing, best practices/emerging issues, communications and public relations, strategic planning, and more.  Monigle Associates will be exhibiting comprehensive brand projects for Shriners Hospital for Children and University Hospitals. We will also be showcasing our in-depth brand research and brand positioning project with M. D. Anderson Cancer Center, among other healthcare branding projects.




12th Annual Healthcare Internet Conference
11/10/2008-11/12/2008
Orlando, Florida

The 12th Annual Healthcare Internet Conference features the latest strategies, technology, tools, communication devices, and best practices for the use of web technology to support marketing and branding initiatives and programs in the healthcare industry. Brand leaders—including marketing and communication directors, strategic planners, public relations directors, business development executives, IT specialists and webmasters, and physicians relations directors from hospitals, health systems, physician practices, and managed care facilities—attend this conference to learn about the latest innovations and ideas. The Monigle Associates booth will showcase a variety of sites developed using our online brand management tool, identityManager®, including Shriners Hospitals for Children, Renown Health, and Banner Health.  Monigle Associates is also a Gold Sponsor for the 9th Annual eHealthcare Leadership Awards that will be presented at this conference. The awards honor outstanding Web sites focused on managing marketing programs and information for the healthcare industry. 

 



American Marketing Association (AMA) Symposium for the Marketing
of Higher Education

11/16/2008-11/19/2008
Chicago, Illinois

Each year this symposium focuses on how colleges and universities can implement best practices in marketing and brand strategy to maintain strong brands, increase enrollment, improve competitive positioning, and efficiently use technology. Visit the Monigle Associates booth to learn more about how we have helped colleges and universities such as University of Denver, University of Virginia Darden School of Business, and Fort Lewis College to build and activate strong brands.