Monigle Associates’ experienced team of brand implementation experts specialize in the practical incorporation of branding knowledge, application specialization, and integrated project management through:

  • Detailed implementation strategy and launch plan development
  • Online brand identity audit processes, solutions, and recommendations
  • Internal brand implementation team development
  • Coordinating and controlling processes to ensure a consistent application
    of brand identity elements
  • Developing budgets and timelines, with an emphasis on efficiencies and
    cost-/time-saving opportunities
  • Brand identity application design
  • Prototyping, testing, distributing, and installing branded assets
  • Transition communications planning, including maximizing current communication
    channels and employee educational and engagement opportunities

Our goal is to create brand growth and sustainability through strategy-driven conversion programs. We work closely with our clients to ensure that all implementation efforts are on target, supporting the brand through consistent application of identity elements. Our teams coordinate and track tasks to complete projects within established timelines, managing expectations at all levels during the process. We determine the most financially effective plan for launching a brand and ensure that projects stay within budget parameters.  Our planning and timelines center on minimizing business disruption, both internally and externally.

The Monigle Associates team can work in a transition management role, running the entire implementation process for you. Or we can be part of your internal management group and help guide the implementation team and assist in planning, with an approach designed to meet your specific branding needs.

Read the article "Intelligent & Impactful Brand Implementation: The Top 25 Steps" (PDF)
by Bob Loughhead, Senior Director of Implementation, Monigle Associates.